Blog -

4 min read

5 holiday shopping trends to know for 2024

The holiday shopping season is critical for retailers and eCommerce brands to increase their revenue, expand their customer base, boost brand recognition and deplete their year-end inventory. And consumers know this—conversion rates soared between November and December.  The busiest time of the busiest season was Black Friday weekend 2023 (November 24 to November 27, 2023), […]

7 min read

How to prepare your website for the most important eCommerce peak season ever

Preparing for eCommerce peak season? Read on for tips on how to make your next peak campaign a smash hit—and how Digital Experience Analytics will help you do it. The clue’s in the name: Peak seasons are always a big deal for eCommerce brands. Whether it’s Christmas, Halloween, Valentine’s Day, Mother’s Day, Father’s Day or Cyber […]

2 min read

Black Friday and Cyber Monday 2021: Global Mobile Traffic Increases by +90%

Contentsquare’s Data Analysis reveals key retail data December 2, 2021 – New York, USA – Following Black Friday and Cyber Monday (BF/CM) 2021, Contentsquare has uncovered new insights around the major retail and shopping weekend, creating a robust, detailed analysis based on real-time data from over 4 billion sessions across six industries and 21 markets […]

4 min read

Keeping your team motivated when peak season hits

The experienced digital practitioners among us will know that preparing your website is only half the battle when peak season comes around. The other half? Keeping your team motivated, focused, and happy during your busiest time of year. Your brand is made up of the people within it, which means a truly successful peak season […]

2 min read

Sale season fails: The eCommerce bloopers our customers are trying to forget

If you never fail, you never learn. That’s why at one of our recent client clubs we asked our lovely customers about their biggest trade and merchandising bloopers ahead of this year’s sale season. From the relatively small to the big and painful, here are some of our clients’ biggest eCommerce bloopers – anonymized, of […]

4 min read

How to ensure your retail site is accessible to all this sale season

Making a website accessible to all can seem intimidating and, unfortunately, it’s not often seen as a priority by most businesses. What many people don’t realize, however, is the sheer number of people who have a disability.  Today’s brands aim to serve the needs of their customers, but many fail to do so because millions […]

6 min read

10 lessons learned from past peak seasons with Clarins 

Emilie Manoury, Digital, eCommerce, and CRM Director at Clarins talks us through her biggest learnings from their busiest time of the year. This year will be Emilie’s fifth peak season at Clarins and during that time she’s learned plenty about what does and doesn’t work in the world of eCommerce. “I think sometimes you learn […]

2 min read

How to leverage User Generated Content (UGC) to drive more holiday revenue

Hello. I’m Matt, UX designer at Contentsquare. I spend most of my day speaking to clients from all industries about how to improve their user experience. I share advice, best practices, and data insights from Contentsquare to help point them in the right direction when it comes to UX optimization. Today, we’re looking at User […]