Blog - Design & UX

  • 3 min read

    How Koala adopts simplicity in their UX and product design

    Koala on why simplicity is key when designing UX  To design user experiences that actually convert in the age of distraction, Scott Shillinglaw, Senior Digital Product Manager at Koala, lives by three words – less is more.  At CX Circle Sydney, Scott reflects on how embracing simplicity helped the team improve engagement and conversion metrics. […]

    Mona Teo-Rubinsztajn

  • 4 min read

    Analytics design: what it is? How is it crucial for your websites strategies?

    Analytics in User Experience (UX) Design is a data-driven approach that integrates data analysis, business intelligence, and data visualization to optimize the user experience. It involves leveraging big data to understand user behavior, preferences, and trends, thereby informing the design and functionality of a product or service. The primary objective of UX Design Analytics is […]

    Marie Jehanne

  • 4 min read

    UX analytics tools: for what use? Which tool?

    UX Analytics Tools are robust software applications designed to perform an in-depth analysis of user experience (UX) on digital platforms. These tools are instrumental in capturing user behavior data, which is pivotal in understanding how users interact with a website or an application. They provide a comprehensive understanding of interaction design, tracking metrics such as […]

    Marie Jehanne

  • 2 min read

    How to Improve Your Website’s UX with Contentsquare

    8+ Tips for creating a user-friendly website A user-friendly website is easy to use and navigate. It is essential to ensure your website is user-friendly, as this will help improve the user experience and encourage visitors to stay on your site longer. Here are eight tips for creating a user-friendly website: 1.  Keep it simple: […]

    Contentsquare

  • 4 min read

    4 actionable ways Ecosa uses Contentsquare to improve the customer experience

    For retailer Ecosa, user experience (UX) lies at the heart of the company’s customer experience (CX) strategy. Every part of the business, from logistics to customer service, has a part to play in ensuring Ecosa’s UX is serving the brand’s customers—and digital experience analytics is helping them achieve this goal.. The company’s collaborative approach has […]

    Mona Teo-Rubinsztajn

  • 4 min read

    3 UX issues Hotel Chocolat fixed using Contentsquare

    At our recent client event, Daniel Jinkerson, eCommerce Assistant at the UK’s premier luxury chocolate brand Hotel Chocolat shared how his entire digital team uses Contentsquare to identify and resolve user experience (UX) issues. From optimizing CTAs to removing user form friction, Daniel shared several optimization examples you can learn from—and it all starts with […]

    Nea Bjorkqvist

  • 4 min read

    12 Tips to Sweeten Up Your CX

    Quick CX tips to help you add extra love to your digital customer experience before Valentine’s Day. Budgets are tightening, and teams are forced to do more with less. When your ad budget gets cut, or new team hire is put on hold, you need to focus on your customers’ experience the most. But why? […]

    Delaney McDonald

  • 7 min read

    4 tips for delivering on-the-money customer experiences for financial services from BlackRock

    4 tips to deliver on-the-money customer experiences for financial services from BlackRock APG’s Managing Director, Scott Roen At a time when economic uncertainty is rife, how can FinServ businesses continue to drive growth in 2023? One answer is to meet the growing customer demand for seamless self-service online experiences. How? By investing time and resources […]

    Contentsquare