Customers

Creating a data-rich approach to digital problem solving In 2019, Orvis launched its most ambitious digital project to date –  a rebuilding of the entire eCommerce website from the ground up. The Challenge The Methodology The Outcome The Challenge In 2019, Orvis launched its most ambitious digital project to date — a rebuilding of the […]

Using experience analytics to affect change in digital behavior Understanding digital user behaviors Extracting meaningful insight from digital experience data and affecting change in customers’ complex digital journeys.   “Modern digital experiences are extremely complex, and knowing exactly what’s going on everywhere is very tough. To truly understand digital customers, you need to have a […]

Streamlining the customer journey using behavioral data The Challenge The Methodology The Outcome The Challenge The website consistently has a high level of traffic, but visitors did not always convert, and potential customers were dropping off. The company was in need of a holistic view of customer behavior — based on quantitative and qualitative data […]

GoPro is a lifestyle phenomenon that has democratized video storytelling and transformed the way we film and watch life and sports.

L’Occitane en Provence has more than 50 websites in 30 countries with over $1 billion in revenue in 2015.

Kenzo was founded in Paris by Kenzo Takada. Today, the product designer, manufacturer and retailer is among the brands owned by the LVMH Group.

“We replay real customer sessions to our decision makers, product owners and designers on a weekly basis, showing different audiences and areas we’re trying to improve the experience. We can show them that what we put on the site is working in the way that we had intended it to. It’s really powerful to give […]

“Contentsquare will allow us to have a global vision of our KPIs instead of having to aggregate data from multiple sources. Also, being able to know where exactly to focus our attention will save us considerable time in implementing our optimization actions.”

The North Face is an outdoor gear company that has been providing activewear and equipment to adventurers and athletes for over 50 years. Started as a storefront in San Francisco, the brand has revolutionized technical performance apparel, and acquired a loyal following among the world’s top mountaineers and extreme sports enthusiasts.

AVON is a legacy beauty brand with an enviable reputation built in part by a vast community of representatives. The company has invested heavily in digital transformation in order to bring a seamless customer experience to its hyper-connected audience.