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4 min read

5 holiday shopping trends to know for 2024

The holiday shopping season is critical for retailers and eCommerce brands to increase their revenue, expand their customer base, boost brand recognition and deplete their year-end inventory. And consumers know this—conversion rates soared between November and December.  The busiest time of the busiest season was Black Friday weekend 2023 (November 24 to November 27, 2023), […]

3 min read

5 priorities for retail executives to prepare for the peak shopping season

Executive summertime focus: Prepare the online experience now for the peak shopping season Summertime is not the time for e-commerce to take a break. In the aggregate, we are worse off from a customer experience (CX) perspective than before the pandemic. Forrester’s CX indices have dropped from 2021 to 2022 in Europe, and they’ve not done much […]

2 min read

Black Friday and Cyber Monday 2021: Global Mobile Traffic Increases by +90%

Contentsquare’s Data Analysis reveals key retail data December 2, 2021 – New York, USA – Following Black Friday and Cyber Monday (BF/CM) 2021, Contentsquare has uncovered new insights around the major retail and shopping weekend, creating a robust, detailed analysis based on real-time data from over 4 billion sessions across six industries and 21 markets […]

2 min read

How and why to optimize your site now for the Holiday season

For the first time ever, U.S. holiday retail sales are predicted to surpass $1 trillion this year. That means there will be more shoppers than ever before—both in-store and online. This is why you should start optimizing your site now for a successful Holiday season. Below is an overview of the top three trends to […]

4 min read

Five tips for creating a holiday gift guide that converts

Many brands will be releasing their holiday gift guides soon and as you prepare to inevitably release your own, we’ve put together some UX design tips to ensure your holiday gift guide bangs this sale season. But, with unexpected spikes in discretionary and essential categories, it may be difficult to predict what consumers will be […]

5 min read

How Top U.S. Retailers Are Preparing for Holiday Shopping amid a Pandemic

This holiday shopping season is gearing up to be quite different from past years. As COVID-19 cases continue to surge across the country, many retailers aren’t sure if their brick-and-mortar locations will even be able to remain open during the holiday shopping season. And, even if they do open their doors, many customers still feel […]

5 min read

The Top 4 Things You Need to Do to Power Your Holiday Search Strategy

The term “the new normal” is widely overused, and most definitely doesn’t represent the complexities of the challenges brands have faced during the first half of 2020, yet if we have learned anything in 2020 it’s that predicting our way through the year is not possible when the population is beginning to open up their […]

6 min read

Preparing for The Peak Holiday Shopping Season During a Pandemic

When times are tough, the strength of the relationships you form with your customers becomes absolutely critical. The foundations for maximizing revenues lie in building trust and loyalty. That depends partially on getting your communication right and creating the right experiences, which is especially important during the peak holiday shopping season. But before you can […]