Blog - Miscellaneous

5 min read

Contentsquare talent spotlight: Salimata Sylla, Emerging Talent Acquisition Intern

Meet Salimata Sylla, Emerging Talent Acquisition Intern at Contentsquare. Salimata joined Contentsquare in September 2022 for a 6-month internship. In this spotlight, we sat down for an in-depth interview with Salimata to discuss her experience as an intern at Contentsquare thus far. Salimata shares information about Contentsquare, her onboarding and integration into the company and […]

5 min read

3 website engagement metrics to track for max revenue and growth in 2023

With both consumers and businesses facing economic hardship right now, measuring website user engagement metrics has never mattered more.  But which metrics matter most? And how can digital teams push those metrics to encourage user engagement and drive business growth in 2023?  Our 2023 Digital Experience Benchmark Report has the answers you’re looking for. We’ve analyzed 2,942 websites, 161 billion […]

5 min read

The average time on websites is dropping – 3 ways to combat the growing consumption crisis

Do we have your attention? According to our 2023 Digital Experience Benchmark Report, we might not have it for long. The report reveals that the average time spent on websites dropped last year—just one of several metrics measuring engagement and page consumption that fell.  So let’s cut to the chase.  2022’s drop in page consumption (despite a boost in traffic […]

4 min read

5 strategies to maximize your digital customer experience with our 2023 Benchmark Report

Heading into 2023, the future looks uncertain for many businesses. Companies in every industry are prioritizing resilience and nervous about investing unwisely in innovation. That’s why there’s never been a more urgent need for data to inform business priorities and help you tailor your digital customer experience to drive more efficient growth in the face […]

3 min read

Here’s how to boost your A/B testing without Google Optimize

As if Google Analytics users weren’t busy enough planning their migration to GA4, now Google has announced the sunset of Google Optimize. It appears to cover all users of Google Optimize, regardless of whether it’s with Google Universal Analytics free, Google 360 Universal Analytics or Google Analytics 4 (GA4) The announcement came towards the end […]

4 min read

Forrester Total Economic Impact™ study finds 602% ROI with Contentsquare

2023 is a year where successful brands will prioritize resilience and adapt to deliver growth. For marketing, product, technical and digital teams alike, proving the ROI of customer experience (CX) will be essential to avoiding budget cuts that ultimately hurt both the customer and the bottom line. Contentsquare can help. We commissioned Forrester Consulting to […]

10 min read

How to Use AB Testing to Boost Your Website Conversion Rate

Building a great customer experience (CX) is key to digital success. Unfortunately, customer expectations don’t sit still, so what constitutes ‘great’ is a moving target. And there’s only one way to ensure you’re hitting that moving target: test, test, and test again. (Then repeat.) But what elements of your digital CX should you be testing? […]

4 min read

The need for speed: How to supercharge your website for conversion and retention 

When working to resolve website performance issues for our customers, this famous quote from Top Gun often comes to mind. “I feel the need, the need for speed!” —Peter “Maverick” Mitchell, Top Gun Today’s customers want instant gratification and access to information. As digital consumers, we’ve undoubtedly faced the frustrations of slow loading sites; pictures and fancy […]