Contentsquare launches new AI agent and analytics capabilities across ChatGPT apps, LLM traffic, and conversation intelligence ->
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Capabilities

Run tests and analyze outcomes from a single platform

Let AI suggest experiments, launch no-code tests, and see why variants win—all without swapping tools. Work from a single source of truth with behavioral insights built in.

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Trusted and used by 1.3+ million websites and apps

    Using separate tools for analytics and testing slows you down

    Switching tools costs you time, creates data discrepancies, and leaves the best insights in different dashboards. Your team has to reconcile data—when it could be taking action.

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    …and without the right data and context, you can’t learn from your results.

    Conversion rates tell you what won, but not what drove the result. Without user behavior insights, it’s hard to know what worked and what to change next.

    Contentsquare closes the gap between insight and experimentation

    • See Context Icon
      Discover opportunities

      Sense analyzes customer behavior to uncover friction and recommend high-impact experiments.

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      Launch tests

      Create and launch no-code A/B tests directly inside Contentsquare, or let Sense do it for you.

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      Understand results

      See why variants win with AI-powered analysis, session replays, and heatmaps—then move on to your next experiment.

    Core capabilities

    Build smarter experimentation workflows

    Replace fragmented workflows and data silos with a unified platform. Stay proactive with AI that does the data digging for you.

    • Find high-value test ideas on autopilot

      Manually figuring out your next hypothesis takes too long. Instead, let Sense Analyst recommend what to test and why. Now you skip the data digging and go straight to your next experiment.

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    Common use cases

    Fuel better decision-making across your experience workflows

    Fix the friction you already found

    Identified an issue that’s causing drop-offs? Launch the fix in an A/B  test before rolling it out fully. Experimentation lets you validate your changes, with extra context from Session Replay so you can observe how users respond.

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    Optimize landing pages faster

    Test out new copy, page structures, and calls-to-action without waiting for devs or designers. Create the changes in Contentsquare’s visual editor, or let Sense do it for you. Then launch tests immediately to make data-backed decisions in days, not weeks.

    Validate ideas before you ship

    Preparing to launch a redesign or new feature? Run an experiment to test the change with customers, then analyze the results directly in Contentsquare. You can now launch with confidence—or course-correct before it’s too late.

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    Make data-driven improvements faster than ever

    Run more experiments and speed up your test cycle without digging for insights.

    Frequently asked questions

    Got another question?

    • Experimentation lets teams create, launch, and analyze A/B tests all in the same Contentsquare platform. This means you can move from insight to hypothesis to test to results without switching tools or reconciling separate data sources.

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