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April 18, 2019

UX analysis is methodically different from brand to brand, as each has its own set of KPIs and priorities. User flow comes into play where UX analysis is concerned, as it is a fundamental part of UX, fulfilling a pivotal role in maintaining the sales funnel and, for this reason, conversions. Also known as visitor […]

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October 26, 2018

Our data experts worked their sorcery on 62 million grocery shopping sessions over a three month period to better understand how consumers are browsing for Halloween retail products in 2018. Here are some of their fantastic findings: #1 Shoppers fall under the Halloween retail spell in the first week of October According to our data, […]

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October 18, 2018

In spring 2018, six French eCommerce brands launched their own riposte to Black Friday — the one-day retail extravaganza that kicks off the US holiday shopping season. More than 200 brands took part in the first ever Les French Days, a five-day event designed to boost sales during the post-winter/pre-summer sales lull. Building on the […]

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October 4, 2018

ContentSquare data experts analyzed more than 11 million user sessions during the course of a month, across 6 global luxury fashion sites. They examined sessions captured between 09/01 and 09/24 — coinciding with New York, London, and Milan fashion weeks, and the week leading up to the shows. Here are some of their findings: 1. […]

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September 27, 2018

CS Live Allows Companies to Glean Instant Best Practices Insights in the Time it Takes to Browse Their Site New York, N.Y. (September 26, 2018) – Continuing to provide marketers and brands with deeper analytics and insights into how and why online users do what they do, ContentSquare, a digital experience insights platform, today announced […]

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September 27, 2018

As part of its mission to revolutionize digital team workflow with easy-to-read, easy-to-leverage insights into digital user behavior, ContentSquare has launched CS Live — a new browser plugin that gives clients immediate access to all the performance metrics they need to create engaging and gainful experiences. In just one click, ContentSquare clients can now display […]

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September 11, 2018

With fashion week upon us once again, brands are focused on pushing the latest trends, and keeping their digital audience engaged around the season’s must-have looks and accessories. And it’s not only styles that are changing fast and furiously — throughout the past decade, the fashion sector has experienced a great deal of transformation. Digital […]

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August 29, 2018

Your website looks great. Traffic is on the rise. You’re running a few Facebook ads, and you’re sending out newsletters. Things are going pretty well – except that pesky sales column is still stuck at $0. What gives? Your demographics are off You’re clearly targeting well enough to increase your traffic, but something is going […]

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August 23, 2018

A 2018 consumer survey by the National Retail Federation and Prosper Insights and Analytics estimates that US households are planning to spend $27.5 billion on back-to-school supplies for children in elementary through high school. That’s an average $684.79 spend per family. The same survey found that 77% of consumers are keen to get a head […]

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August 21, 2018

Ecommerce teams, you know you’ve got it tough. With limited resources and a barge load of data, you’re expected to maximize on-site conversions and ensure your site’s UX is tiptop, using nothing but your wits, experience and a few software tools. But you know this already, the reason you bother reading blogs like this is, […]

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