Blog
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- Analytics
5 min read
5 strategies to improve the insurance customer experience
It’s hard for insurance carriers today to offer stand-out products and pricing. But there is one area in which you can still really differentiate in Insurance: Customer experience. Historically a high-churn industry, Insurance is now more focused on nurturing customer loyalty and securing customer retention. As a result, carriers are all vying to provide the […]
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- Partners
2 min read
Meet our Partner Series: Feld-M
Meet Lutz Wiechert, CEO at Feld M. By way of introduction, what is your role and what types of customers do you serve? Lutz Wiechert: We serve a broad range of clients big and small from various industries, especially automotive & mobility, retail, financial services, healthcare & pharma and media. We like to work for […]
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2 min read
Contentsquare Appoints Benoit Fouilland as Chief Financial Officer
Seasoned tech industry CFO joins global leader in Digital Experience Analytics New York, NY, May 16, 2023, 5am ET –– Contentsquare, the global leader in Digital Experience Analytics, today announced the appointment of Benoit Fouilland as Chief Financial Officer (CFO). “I am excited to welcome Benoit as Chief Financial Officer. He is a fantastic addition […]
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- Customer Experience
5 min read
3 killer customer retention strategies for banks and insurers
Customer retention is one of the most urgent challenges facing financial services firms today. Consequently, customer retention strategies for banks and insurance providers are in high demand. Of course, customer retention has always been valuable. Returning customers cost less to serve, have a higher lifetime value and are more likely to refer new customers your […]
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3 min read
London, May 15, 2023 – In a first for the industry, Bestway Wholesale, has launched a real-time analytics dashboard for suppliers, enabling them to monitor their brand’s performance and give deeper insights into Bestway’s customers’ journey. Bestway has made digital experience optimization one of its priorities and is partnering with Contentsquare, the global leader in digital […]
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- Customer Experience
5 min read
5 tips to improve your mobile app user acquisition and retention
Mobile app user acquisition: The Key to Business Success in 2023 Mobile apps are more critical today than they’ve ever been for user acquisition, customer retention, and your bottom line. That’s because app users convert at a much higher rate than web users – as much as three times more, according to Criteo. According to […]
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1 min read
Contentsquare + Hotjar Surveys: Connect users’ comments to their on-site experience
Hotjar Surveys is now integrated with Contentsquare, so you can connect what your users tell you to their experience on your site. By jumping straight from Surveys to Session Replays and user journeys in Contentsquare, you’ll: Understand why certain users are getting frustrated Spend less time searching session replays for insights Get your team aligned […]
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- Customer Experience
6 min read
5 reasons to read our Financial Services Customer Experience Benchmark report
With competition heating up in the Financial Services industry, the firms that differentiate and win in 2023 will be those that—with the help of an analytics solution—deliver amazing digital customer experiences. A great financial services customer experience (CX) can make a big difference to a firm’s bottom line. According to a recent Forrester report, a […]
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- Analytics
2 min read
The Contentsquare and Adobe Analytics integration explained
With 81% of organizations citing customer experience (CX) as a competitive differentiator in 2023, it’s essential to have the right tools to help you track, analyze and understand your website visitors’ behavior. This is where the Contentsquare and Adobe Analytics integration can help—the combination of these two powerful tools gives you a complete picture of […]