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4.7
on G2
4.7
on Gartner

Why choose Contentsquare over [Competitor]?

Choose Contentsquare for deeper insights your whole team can use. Get retroactive, full-journey visibility and AI-driven insights that show exactly what drives—or blocks—growth. Go beyond [Competitor]’s manual tagging and limited journey views, and empower every team to improve digital experiences faster.

Trusted by 3,000 enterprise and mid-market brands and 1.3+ million websites

CSQ Wordmark Black

✓ Autocapture the complete picture

Heap automatically captures every click, pageview, formfill, session replay, and journey in your website or product. Never miss an insight!

✓ Lookback analysis; answer anything

No need to pre-plan your questions. Get the flexibility to roll back time and retrieve missing behaviors retroactively. Works like magic.

✓ Easy to use, automated insights

Granular insights and out-of-box charts without the need for manual configuration and specialized training. Have a question? Heap is built to answer it.

Competition

Unreliable data

Tracking plans, non-stop maintenance, subpar mobile tracking, and holes in your data

Lookback analysis; answer anything

If you didn’t decide what events to track beforehand, you’ll get no data on them. Want to know which site or app features are impacting conversions? You’re out of luck.

Incomplete Analytics

Insights only on what you decide to track upfront

Comparison table

Feature

CSQ Wordmark Black

Amplitude Logo

Mixpanel logo

Pendo Logo

GA4 logo

Fullstory logo

Autocapture

Capture all user behavior automatically

Cross

Checkmark

Checkmark

Cross

Cross

Checkmark

Manual Capture

Add tracking code to important events

Checkmark

Checkmark

Cross

Checkmark

Cross

Cross

Compare Contentsquare with:

Smart Capture is a key feature for us. It saves us considerable time, eliminates tracking errors, and allows us to focus on analyzing the data rather than setting up the tracking.

Sarah Lacroix
Global Head of Product Design, Criteo

I find myself answering questions I didn't even know I had.

Nick Smith
Principal Product Manager, Redfin

With Smart Capture, if I forgot to track it, CSQ tracked it anyway. If I get questions two months later, I never need to worry—because the data is there.

Matthew Gomes
Director of Marketing, OppLoans
Audi
+
2737
7
%

Audi boosts conversions by +7% through data-driven CRO with Contentsquare

Read Audi's story
Specsavers — Logo
+
3812
2
7634
4
%

increase in ecommerce purchase rate, +33% conversion rate of optics booking

Read Specsavers' story
[Asset] Customer story - Pirelli
+
0591
1
2034
4
%

increase in conversion rate

Read Pirelli's story
EasyJet
+
7857
7
.
6873
3
%

increase in revenue for this customer journey

Read Easyjet's story
John Lewis & Partners
+
3172
2
4657
7
.
4633
3
%

increase in engagement on campaign banners

Read John Lewis's story
Rhone
+
2473
3
2977
7
%

exceeding their targets and seeing sales up, year-on-year

Read Rhone’s story
Ocado
+
6536
6
2700
0
%

increase in average monthly Contentsquare users

Read Ocado's story
Admiral
+
6351
1
3725
5
%

QA analysis outcome score has gone up by 15% from 85% percent to 98%

Read Admiral’s story
  • Understand behavior—and act instantly

    See how users interact with every page. Visualize user behavior and optimize content for conversions and engagement.

    Discover Experience Analytics