CSQ X Hotjar
4.7
on G2
4.7
on Gartner

The go-to platform for eCommerce growth

More purchases, less abandonment. Contentsquare's e-commerce analytics is your single source of truth — understand exactly why shoppers convert or leave, on every page. Prefer to ask AI? Connect to any AI you already use, like ChatGPT, Claude or Copilot. Ask anything, get instant answers — no login needed.

No credit card required · 200,000 free monthly sessions

Trusted by 1.3+ million websites and +3,000 leading enterprise and mid-market brands

From ecommerce guide to ecommerce testing, compare what actually matters

Contentsquare

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Built-in ecommerce guidance and smarter testing
AI surfaces your highest-impact friction points and guides your team on what to test next — so every ecommerce testing is grounded in real shopper behavior, not guesswork.
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Find and fix high-impact drop-offs
See exactly where shoppers abandon product pages, carts, or checkouts—and understand why, with AI-powered behaviour insights.
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Prioritize what drives revenue
AI surfaces which UX issues are hurting sales the most—so you can fix what matters and drive measurable growth.

Traditional tools

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No guidance, no context for ecommerce testing
Raw dashboards tell you what happened but not why — leaving teams testing blind, running slow cycles, and struggling to turn data into action.
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See exits, not explanations
Funnels show where users drop off—but don’t reveal what caused hesitation, frustration, or bounce.
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Hard to know what to fix first
Without AI or behavior analytics, it’s guesswork deciding which UX changes will actually improve conversions.

I’m really impressed with the tool, and when I saw it for the first time I was blown away. Instead of abstract data and numbers in columns, we can now really see what people are doing on our website. We can see their experience. It’s visual.

Jan-Willem Wilmsen
Digital Specialist, E.ON
  • The AI agent that does deep analysis for you

    Run deep, multi-step analyses without lifting a finger. Sense Analyst answers complex questions, delivers clear results, and walks you through the next steps—no data expertise needed. Schedule automated analyses that are tailored to your business context, and get results emailed directly to you.

Audi
+
8717
7
%

Audi boosts conversions by +7% through data-driven CRO with Contentsquare

Read Audi's story
Specsavers — Logo
+
6942
2
9134
4
%

increase in ecommerce purchase rate, +33% conversion rate of optics booking

Read Specsavers' story
Customer story — Nespresso Logo
3876
6
7540
0
7212
2
%

ROI over 3 years from Contentsquare implementation

Read Nespresso's story
EasyJet
+
3497
7
.
9733
3
%

increase in revenue for this customer journey

Read Easyjet's story
[Asset] Customer story - Pirelli
+
1891
1
1404
4
%

increase in conversion rate

Read Pirelli's story
John Lewis & Partners
+
3672
2
1867
7
.
2543
3
%

increase in engagement on campaign banners

Read John Lewis's story
Rhone
+
9103
3
9677
7
%

exceeding their targets and seeing sales up, year-on-year

Read Rhone’s story
Ocado
+
3256
6
8900
0
%

increase in average monthly Contentsquare users

Read Ocado's story
Admiral
+
6011
1
9855
5
%

QA analysis outcome score has gone up by 15% from 85% percent to 98%

Read Admiral’s story

Insights in action

Convert (and keep) your shoppers

Enhance your A/B tests with detailed shopper behavior visualizations, from clicks to downloads. Analyze every interaction to uncover conversion-boosting insights, and make informed decisions that optimize both your customer journey and your conversion rate.

Image —  Use Case - A/B test — Convert (and keep) your shoppers
Errors

Turn confusion into conversion

Uncover the root cause of UX frustrations like slow speeds and hidden errors that stop your shoppers from completing their journeys. Work out which design and content improvements to tackle first and set-up anomaly alerts for fast diagnosis and resolution.

More insights, less abandoned carts

Learn more from A/B tests by including real customer feedback in your analysis and better understand abandoned carts with an exit-intent survey. Understand your users’ needs and pain points with Interviews and User Tests.

Feedback - Questionnaire

Frequently asked questions

  • Contentsquare's MCP (Model Context Protocol) integration acts as a secure bridge between AI agents and your Contentsquare data. It allows you to access and analyze your Contentsquare insights directly through AI tools like Claude, ChatGPT, Microsoft Copilot, Dust, and more, using simple natural language queries.

No credit card required · 200,000 free monthly sessions · Hotjar and Heap are now Contentsquare.