Trusted by 3,000 enterprise and mid-market brands and 1.3+ million websites
increase in ecommerce purchase rate, +33% conversion rate of optics booking
![[Asset] Customer story - Pirelli](http://images.ctfassets.net/gwbpo1m641r7/3OEKTM2joTDcTtJdw8Ajg/3b2904c943a45aa7a4491679daac2dfd/pirelli-logo-11.png?w=2048&q=100&fit=fill&fm=avif){kind=logo}
QA analysis outcome score has gone up by 15% from 85% percent to 98%
Build better products, faster
Product Analytics gives product and growth teams the power to go deeper. Go beyond page-level insights to understand feature adoption, onboarding, retention, and more.
Discover what keeps users coming back
When you don’t know what drives loyalty, it’s hard to scale what’s working—or fix what’s not. Contentsquare gives you clear visibility into what matters most to your users. Make improvements based on what you learn, then track the results.
Top impact metrics:
Retention rate, Repeat engagement
Drive adoption across devices and segments
You’ve built powerful features, but are they getting discovered? Contentsquare reveals adoption gaps by audience or platform, helping you understand who’s using your new features.
Top impact metrics:
Feature adoption uplift, time to value
Know if a new feature is working
After a launch, you can’t afford to wait days or weeks to find out what’s landing. Quickly learn how features are performing—and iterate with confidence, not guesswork.
Top impact metrics:
Time-to-insight, new feature activation rate
Tailor onboarding to every audience
When you want to improve onboarding, you can’t treat all your users as if they were the same. Track how each audience segment is getting through your onboarding process to understand where and how they need help.
Top impact metrics:
Onboarding completion rate, time-to-activation
How can Product Analytics help your role?
Simplify feature adoption
Smart Capture (no tagging)
Visualize Journey drop-offs
Indicators to prioritize roadmap
Move fast, fix what matters
Detect funnel drop-offs
Track A/B test revenue impact
Get real-time friction alerts
Design with confidence
See where users get stuck
Validate design choices
Remove guesswork
Eliminate analytics busywork
Retroactive journey Analysis
Export unified dataset
Self-serve enabled teams
Know why campaigns convert
Track post-click experiences
See landing page heatmaps
Tie revenue to UX choices
Understand your users, wherever they go
Product Analytics lets you analyze and optimize experiences across both web and mobile apps. All the multi-channel insights you need from a single platform.
- GrowthProEnterprise
Get expert-level AI analysis
Sense proactively finds friction, quantifies the impact on conversion or revenue, and shows you relevant visual data. It even recommends what to do next—so you can move from insight to action in minutes.
Learn more
Connect to all your favorite apps
Frequently asked questions
Product Analytics focuses on how users engage with features across your digital products by tracking adoption, retention, and user journeys. Experience Analytics, on the other hand, zooms in on user experience quality—like frustration signals and content performance. Together, they offer a full picture of what users do and how they feel, but Product Analytics is your go-to for feature-level decisions.