Contentsquare for Banking, Financial Services & Insurance

Make digital experiences your best asset

Discover how your customers navigate and respond to your digital experience with our all-in-one platform. Turn every click and swipe into a strategic advantage.

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+£500k per annum through mortgage calculator tool optimization
40% increase in conversion rate of product pages
-95% of users experiencing errors in app

Put your online presence to work

Your best user experience might be the one that fits in your customers' pockets. From banking to insurance, investment and fintech—we’ll help you put winning digital experiences at the center of your growth strategy, and turn your online presence into your secret advantage.

Turn applications into conversions

Understand and improve journeys—across sessions and devices—for completing applications.

Deliver differentiated experiences

See how logged-in customers navigate and respond to your digital experience in real-time.

Quantify site frustrations

Unify fragmented data, uncover performance insights, and pinpoint critical improvements.

How NatWest uses Contentsquare to optimize its mobile and web application journeys

Products used

Journey Analysis
Session Replay
Zone-based Heatmaps

How NatWest uses Contentsquare to optimize its mobile and web application journeys — Cover Image

Everything you need to transform journeys, across multiple sessions

Improve the application process with all your analytics in one place

Understand how customers navigate to and through your quote and application pages. Find out what leads to increased applications and what challenges people really experience while applying.

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Monitor the experience to detect where anomalies are, and quickly remove frustrations.

Optimize the post-login experience

Analyze how users interact with your digital platforms. Identify successes and roadblocks in key processes, then use these insights to build stronger, longer customer relationships.

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Understand how logged-in customers adopt your site and mobile apps, and how you can improve responses.

With Contentsquare, we can understand how users interact with a page, how they navigate, what their real interests are and what encourages or discourages them to continue their journey on the site.

Cristina Martinelli

User Experience Manager, Calzedonia

Connect the dots on digital experience with a single source of truth

Transform scattered information into a clear roadmap for optimizing your digital experience, and start making smarter design decisions—with connected analytics, automated and precision tracking, qualitative and quantitative data, and more.

Explore Experience Analytics

Consolidate performance metrics from various systems into one comprehensive view. No more struggling to find critical information.