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More. Human. Analytics. The Digital Experience Data Hub

We analyzed data from 20 billion user sessions across 1,500 global websites, 14 industries, and 7 regions between January 1, 2021 to December 31, 2021. We then compared this year's latest monthly metrics to the previous year's data to learn more about the evolution of online experience and how customer behavior has changed.

The Latest Digital Experience Benchmark Data

A month-by-month look at how global digital performance metrics have evolved over time. We take a look at this year's lastest monthly figures and compare them to the same month last year to see how online customer behavior has changed over time. All data is refreshed on the fifth of each month to show benchmark data from the previous month.

+1.75%
Traffic
-0.28%
Pageviews
-13.35%
Time per session
-8.69%
Conversion rate

Evolution Over Time

We take a look at this year's latest monthly figures and compare them to the same month last year to see whether global digital benchmark metrics have increased or decreased over time.

Conversion rate
Page Views per session
Time per session

Device Breakdown

We take a look at this year's latest monthly figures to see how customers' device preferences are changing by industry in regards to share of traffic and buying sessions.

Traffic
Conversions

2022 Digital Experience Benchmark Report

To provide understanding during this dynamic time, we are closely monitoring digital experience trends and behaviors. Get a month-by-month view of how customer behaviors have changed over the last year.

Explore Impact by Industry

Consumer Electronics

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Fashion

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Grocery

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Health & Beauty

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Luxury

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Travel

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Telecoms

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Explore Impact by Country

France

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Germany

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South Europe

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United Kingdom

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United States

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