Your Contentsquare platform experience is empowered by our AI innovation. Practical insights, not hype.
Learn more

Take engagement and conversions to the next level

Find out what your visitors are doing on your websites and mobile apps, and why. Compare how different types of visitors behave, and make UX improvements to increase engagement. Prioritize changes that make the biggest impact on conversions and customer satisfaction.

Image — Experience Analytics Dashboard
Experience Analytics
Common Use Cases

Turn customer and content insights into revenue

Discover - Heatmaps

Maximize content engagement and effectiveness

View heatmaps to see how users interact with your page, then use our unique zoning analysis to understand how each element on the page performs—and why. Develop hypotheses, run A/B tests, and understand why test variants won or lost.

Image — The State of Digital Experience Analytics Thumbnail — TEST

The State of Digital Experience Analytics

Learn more

Remove blind spots to turn browsers into customers

Monitor key metrics and investigate any drop-offs with the journeys feature. Understand what users do in between clicks and learn how effective  individual page elements are.

Remove Blindspots Dashboard Visual

Align your teams and rapidly go from insight to optimization

Choose from 120+ integrations to bring data from other tools into Contentsquare. Give your entire team access to easily understandable behavior metrics. Instantly share insights about customer segments and A/B test outcomes, and prioritize future changes based on impact.

Through Contentsquare, we transformed our digital space, bringing hidden gems to light, removing our internal bias on content and ultimately driving revenue for Early Settler. It's more than just a platform; it's our roadmap to understanding customer behavior, optimizing content, and making every click count.

Dean Boudewyns

Head of Digital & ECommerce, Early Settler

Benefits of Digital Experience Analytics

Get the fast, accurate insights you need to optimize customer experiences

Image — One click to insights Thumbnail
One click to insights

Powerful visualizations tied to behavior, conversion and revenue

Image — Keep users moving forward Thumbnail
Keep users moving forward

Optimize your content to boost engagement and minimize abandonment

Image — Scale experimentation Thumbnail
Scale experimentation

Run better tests and learn more from the results

Image — Prioritize impactful changes Thumbnail
Prioritize impactful changes

Discover which changes will most affect your results

Core Capabilities

Empower your teams to create outstanding customer experiences

Connect to all your favorite apps

Discover more

  • Image — Next Up Thumbnail — Product Analytics
    Product Analytics

    Improve retention

    Understand and optimize cross-session, end-to-end digital journeys. Keep users coming back again and again.

  • Experience Monitoring Thumbnail
    Experience Monitoring

    Fix errors and performance issues

    Resolve conversion blockers related to app or website performance. Prioritize fixes that make the biggest difference to your users.

  • Image — Discover More — Voice of the Customer Thumbnail
    Voice of the Customer

    Ask customers anything

    Make better decisions with fast user feedback. Use AI to analyze survey results with a few clicks.

Get the insights you need to create outstanding customer experiences

  • Explore related content

    View all content

    Contentsquare is Named to the Forbes Cloud 100 List for the Second Consecutive Year

    Digital Analytics leader ranks amongst the world’s top cloud technology companies NEW YORK (August 6, 2024) – Contentsquare, a global leader in Digital Analytics, has been named once again to the Forbes Cloud 100, the definitive ranking of the top 10…

    Blog Post5 min read
  • Contentsquare vs. GA4: which is better for your team?

    Compare Contentsquare vs GA4 to explore the key differences, features, and benefits to help you choose the right analytics solution for your business.

    Blog Post22 min read
    Contentsquare vs. GA4: which is better for your team? — Cover Image
  • Tapping into smarter analytics: how to combine AI-powered behavioral analytics and VoC to deliver better UX

    If you work in analytics, your most valuable resource isn’t spreadsheets, SQL databases or coffee—it’s time. That’s probably why so many analysts are excited about the prospect of only putting in 30 hours a week while artificial intelligence (AI) doe…

    Blog Post9 min read
    Tapping into smarter analytics: how to combine AI-powered behavioral analytics and VoC to deliver better UX — Cover Image

Frequently asked questions

  • Experience Analytics shows you what your customers want and experience as they engage with your business online. This helps you with important marketing and customer service goals:

    • Understand customers. Get actionable insight into their behaviors, impressions, and intent at every touchpoint in their journey. Unique behavioral metrics give your teams a full picture of your customer experience.

    • Take impactful action. Surface your biggest opportunities and make informed decisions fast with highly visual insights..

    • Build trust. Support digital accessibility and build trust with customers through personalized experiences that respect your customers’ right to privacy.

    Contentsquare’s Experience Analytics provides the insights teams need to deliver more human experiences online.