Streamline customer experiences and help them achieve their goals
Get insights about where and why users are dropping off and make improvements that matter
Find opportunities to decrease drop-offs for prospects responding to your digital campaigns
Build funnels quickly with an intuitive, step-by-step approach
It’s really easy to create funnels. Just add funnel steps using a simple drop-down interface to select key pages or behaviors. You can build logic without coding to model complex behaviors and steps.
Instantly see where users are getting stuck
See how funnels are performing and identify issues in seconds. See how users are moving through your funnel, how long it’s taking them, and what they’re doing in between funnel steps that may be getting them sidetracked.
Understand the behavior behind the data
After identifying friction points, go deeper to understand the ‘why’ behind user drop-offs. With a single click, view relevant session replays to see everything the user experienced on their journey and get the context behind the numbers.
Measure and optimize form interactions
Drill into funnel data for deeper analysis. Compare segments to understand performance across different geographies, device types, marketing channels, and more. Quickly see how much friction points are costing your business to prioritize improvements and fixes.
Insight-driven conversion optimization
Streamline your customers purchase process
When customers are ready to buy through your site, the last thing you want is for obstacles to get in their way. Use Funnel Analysis to identify where users are dropping off and make data-driven decisions on where to focus your ecommerce optimization efforts.
Identify what makes visitors convert
Monitor customer journeys from initial site visits to form submissions or other lead-generating actions. Optimize landing pages and lead capture forms to increase sign-ups or inquiries.
Track and optimize key customer workflows to better serve customers
Funnel Analysis isn’t just for prospects. Use funnels to check out how any digital process is working for customers. Find where they’re getting stuck or sidetracked, see the context, and identify opportunities for improvement.
Discover more
View the session replay for any individual survey response to get the full picture of the user's experience.
Identify the biggest areas of struggle that make customers leave.
See where users click, hover, and scroll, so you can understand where users get distracted—and what grabs their attention.
See which improvements could make the most difference to your business outcomes.