Privacy at Contentsquare

Last updated: May 14, 2025

Contentsquare’s Sample Cookie Description for Customers

Contentsquare (“we”, “us”, “our”) has provided below a sample description of our services, and the technology involved therein. Please be advised that this description is for informational purposes only and is not legal advice. Our Customers (“you”, “your”) should consult with their own legal/privacy counsel on the information and elements necessary to be included in their own cookie banners, descriptions, and policies. All of Contentsquare’s obligations and liabilities to our Customers are outlined in our agreements, and this page does not form part of, or modify, any agreement between Contentsquare and our Customers.

If you use Digital Experience Analytics, you may include the following:
We use Contentsquare on our website(s) and/or app(s) to create a better digital experience for our visitors’ and to optimize this service and our interactions with them. Contentsquare’s Digital Experience Analytics tool helps us analyze visitors’ digital behavior and visualize their journey to improve their online experience (e.g. how much time the visitor spends on which pages, which links they choose to click, the visitors’ click rates (to measure things like hesitation or frustration), etc.) and visualize how our visitors interact with our website(s) and app(s) to identify issues and friction points by reconstructing individual visitor sessions (Session Replay). To provide these services, Contentsquare uses first-party cookies and other technologies to process personal data of our visitors’ behavior and their devices on our behalf. This may include data like online identifiers (e.g. device's IP address, user ID), identification data (e.g. name, email address, only if we explicitly collect it), technical data (e.g. device type and screen size, browser information), geographic location (country only), behavioral data (interactions with our website/app such as clicks, taps, scrolls, accessibility needs), and any additional personal data that may be explicitly submitted through Contentsquare Digital Experience Analytics tool [you should list here the categories of any additional personal data you submit through our product, for example, identification data (e.g. email address)]”.
Contentsquare Group may reuse this personal data to develop and improve tools and services for us and our visitors.
For more information about Contentsquare Group and its privacy practices, please visit Contentsquare’s Trust Portal and its privacy policies.
If you use Product Analytics, you may include the following:
We use Contentsquare on our website(s) and/or app(s) to create a better digital experience for our visitors’ and to optimize this service and our interactions with them. Contentsquare’s Product Analytics tool helps us analyze visitor’s multi-session journeys across our website and mobile app to improve visitor conversion and retention. ((e.g., how a Visitor has interacted with the website or app, view page, click, submit, change, time of engagement)To provide these services, Contentsquare uses first-party cookies and other technologies to process personal data of our visitors’ behavior and their devices on our behalf. This may include data like online identifiers (e.g. device's IP address, user ID), identification data (e.g. name, email address, only if we explicitly collect it), technical data (e.g. device type and screen size, browser information), geographic location (country only), behavioral data (interactions with our website/app such as clicks, taps, scrolls, accessibility needs), and any additional personal data that may be explicitly submitted through Contentsquare Product Analytics tool [you should list here the categories of any additional personal data you submit through our product, for example, identification data (e.g. email address)]”.
Contentsquare Group may reuse this personal data to develop and improve tools and services for us and our visitors.
For more information about Contentsquare Group and its privacy practices, please visit Contentsquare’s Trust Portal and its privacy policies.
If you use Voice of Customer, you may include the following:
We use Contentsquare on our website(s) and/or app(s) to create a better digital experience for our visitors’ and to optimize this service and our interactions with them. Contentsquare’s Voice of Customer tool helps us analyze visitors’ surveys and feedback regarding our products, services or experience to understand their expectations, improve satisfaction and our website/mobile app. To provide these services, Contentsquare uses first-party cookies and other technologies to process personal data of our visitors’ behavior and their devices on our behalf. This may include data like online identifiers (e.g. device's IP address, user ID), technical data (e.g. device type and screen size, browser information), geographic location (country only), and any additional personal data that may be explicitly submitted through Contentsquare’s Voice of Customer tool [you should list here the categories of any additional personal data you submit through our product, for example, identification data (e.g. email address)]”.
Contentsquare Group may reuse this personal data to develop and improve tools and services for us and our visitors.

The above sample can be customized for your specific use of our services. A sample can include the following information:

Where required under applicable data protection laws, identifying us as a processor (service provider) when we process their data on your behalf;
Identifying the types of data, the purposes, and the legal bases with more detail as necessary, based on the products and services your purchase and use (e.g., Digital Experience Analytics including Session Replay, Product Analytics, Voice of Customer); and
Linking to the Contentsquare Visitor Privacy Policy so that your visitors can learn more about how Contentsquare processes their data.

Contentsquare’s Sample Cookie Description for Customers

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