+38% downloads on Harting's PDPs
+22% A/B test win rate
25% increase in conversion rate
Make digital your business advantage
Understand which content and digital journeys are working (and which ones aren’t), so you can boost lead nurturing and conversion, build better pipelines, and get a bigger return on your marketing spend.
Gain a deeper understanding of your entire customer experience. Understand which areas are working, which are converting, and which need to be reconsidered.
Harness smarter customer insights to identify the areas that have the most potential for conversion and inform the best A/B tests to run.
Fix points of struggle with registration forms before they become a bigger problem, bridge gaps in the system, and redesign areas causing customer frustrations.
Streamlining the customer journey using behavioral data
Products used
- Experience Analytics
- Journey Analysis
Improve lead nurturing with a single source of truth
Get deep insights into customer behavior and tailor conversion paths to your highest value segments. Our all-in-one platform puts connected analytics, automated and precision tracking, qualitative and quantitative data (and more) at your fingertips.
Understand customer behavior and interactions better than ever—from CTAs to forms and landing pages. Know if they’re working and what actions you can take to optimize them.
Optimize content performance and engagement
Discover your biggest digital experience opportunities and frustrations within minutes, so you can better understand where to invest, optimize, or start again.
Drill into how customers interact with content with data from 100% of their on-site experience, including which pages they visited—and in which order.
