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Guide—14 lecture min.Qu'est-ce qu'une roadmap produit et comment en créer une ? (+ Exemples)

Guide—14 lecture min.Le guide du test A/B : comprendre les principes de base et optimiser les résultats



![[Visual] stock photo voc](//images.ctfassets.net/gwbpo1m641r7/6Wailldy58FtpuPdcqjw9V/a06e2f3beae3f2ba5a816cff8cdedad4/The_Humans_Strike_back.png?w=1920&q=100&fit=fill&fm=avif)
Guide—13 lecture min.L’expérience client : de quoi s'agit-il et comment l'améliorer ?

Guide—10 lecture min.Qu'est-ce qu'un enregistrement de session (ou rediffusion) et comment l'utiliser ?
Guide—11 lecture min.Qu'est-ce que l'analyse des sentiments des utilisateurs et à quoi sert-elle ?
![[Guide] [Exit-intent survey] Tools - cover](//images.ctfassets.net/gwbpo1m641r7/5JatjQfxk4XE55lm3yVRV9/8ec026714a195c85cb9b3f17f5d3fd07/surface-coCGW4SsxX4-unsplash.jpg?w=1920&q=100&fit=fill&fm=avif)


Guide—11 lecture min.Le guide complet du Product Analytics (l'analyse produits)
Guide—8 lecture min.Analyse mobile : le guide complet
![[Visual] laptop with Google](//images.ctfassets.net/gwbpo1m641r7/5UA8GHrtJ2Yr3MjrvdF87V/427a917c22cb8bbb3311703a058c66ba/pexels-pixabay-38547-1-scaled-1.jpg?w=1920&q=100&fit=fill&fm=avif)
![[visual] These 5 product experience examples show how successful companies create an excellent product experience and keep their customers coming back for more!](//images.ctfassets.net/gwbpo1m641r7/5nXIUl5IYn7FJga6RuTVjm/9eb90bd18f99dcdf7b3ef1e91e826a7e/159289260.jpg?w=1920&q=100&fit=fill&fm=avif)
![[Visual] e-commerce home page - stock image](//images.ctfassets.net/gwbpo1m641r7/48LwhhIBbtyQTIlfcYjn1a/dd9430036a248ce594ef151965365a7f/AdobeStock_846417258.png?w=1920&q=100&fit=fill&fm=avif)
![[visual] A customer activation strategy helps customers get more value from your product or service. Here’s what you need to know, including a 5-step roadmap.](//images.ctfassets.net/gwbpo1m641r7/34wdNHpzASHHY43CkigQMG/ad24b076f305761989b5089fc5ac7d67/5_ways_to_gain_happier_customers_and_why_ecommerce_search_can_be_of_big_help-3_2.png?w=1920&q=100&fit=fill&fm=avif)
![[Visual] AI analytics home - stock](//images.ctfassets.net/gwbpo1m641r7/64i3HakmQ9aHWYWEEqpFUM/f1d5d2a41b5c7d7a523a34b58bd50ece/AdobeStock_634961399.png?w=1920&q=100&fit=fill&fm=avif)
![[Visual] Data connect homepage stock image](//images.ctfassets.net/gwbpo1m641r7/5U9V0n65sv32f3jWWgZcc7/2b4990d3fc560a6b38f7bd137a078c46/AdobeStock_283571591.jpeg?w=1920&q=100&fit=fill&fm=avif)
![[Visual] Product development stock image](//images.ctfassets.net/gwbpo1m641r7/5yCLBgNgfG0TgcxjAUONJb/7668e26c2ebd62b1cb867d7f05c36881/AdobeStock_243154032.png?w=1920&q=100&fit=fill&fm=avif)
![[Guide] [Exit-intent survey] How to create - cover](//images.ctfassets.net/gwbpo1m641r7/01mFEJpE2Z0Sv2W2YX8Wn9/17350a07b38c75a900f9b03daf8ceeab/surface-ThG6rmmrcxA-unsplash.jpg?w=1920&q=100&fit=fill&fm=avif)
![[Visual] User feedback - Examples - Cover image](//images.ctfassets.net/gwbpo1m641r7/oCzqFA2ghl1JEUZEnsAwU/a45c6990304a909db6908bdb4caa6cfe/How_to_discover_what_your_users_want_to_read.png?w=1920&q=100&fit=fill&fm=avif)
![[Visual] Customer retention guide](//images.ctfassets.net/gwbpo1m641r7/5AeJeY6Kz7H4fzka6fAHN/6926040603713ca1d5439e7806ecbe8b/Customer_retention_hero_image.png?w=1920&q=100&fit=fill&fm=avif)
Guide—15 lecture min.Comment créer une cartographie du parcours client : modèle et guide
Guide—11 lecture min.Planification de produit : définition, avantages et erreurs courantes
Guide—11 lecture min.Tunnel de conversion : 9 étapes clés pour l’optimiser sur son site
![[Visual] Stock photo for heatmap guide](//images.ctfassets.net/gwbpo1m641r7/2iSvnDwHqHGIYW3ypzPqPU/97df0813e75a2dce8f53e3afa4ac9fc4/BLOG-SMB-survey-tools-5838317__1_.jpeg?w=1920&q=100&fit=fill&fm=avif)








![[Visual] stock photo voc](http://images.ctfassets.net/gwbpo1m641r7/6Wailldy58FtpuPdcqjw9V/a06e2f3beae3f2ba5a816cff8cdedad4/The_Humans_Strike_back.png?w=1920&q=100&fit=fill&fm=avif)




![[Guide] [Exit-intent survey] Tools - cover](http://images.ctfassets.net/gwbpo1m641r7/5JatjQfxk4XE55lm3yVRV9/8ec026714a195c85cb9b3f17f5d3fd07/surface-coCGW4SsxX4-unsplash.jpg?w=1920&q=100&fit=fill&fm=avif)




![[Visual] laptop with Google](http://images.ctfassets.net/gwbpo1m641r7/5UA8GHrtJ2Yr3MjrvdF87V/427a917c22cb8bbb3311703a058c66ba/pexels-pixabay-38547-1-scaled-1.jpg?w=1920&q=100&fit=fill&fm=avif)
![[visual] These 5 product experience examples show how successful companies create an excellent product experience and keep their customers coming back for more!](http://images.ctfassets.net/gwbpo1m641r7/5nXIUl5IYn7FJga6RuTVjm/9eb90bd18f99dcdf7b3ef1e91e826a7e/159289260.jpg?w=1920&q=100&fit=fill&fm=avif)
![[Visual] e-commerce home page - stock image](http://images.ctfassets.net/gwbpo1m641r7/48LwhhIBbtyQTIlfcYjn1a/dd9430036a248ce594ef151965365a7f/AdobeStock_846417258.png?w=1920&q=100&fit=fill&fm=avif)
![[visual] A customer activation strategy helps customers get more value from your product or service. Here’s what you need to know, including a 5-step roadmap.](http://images.ctfassets.net/gwbpo1m641r7/34wdNHpzASHHY43CkigQMG/ad24b076f305761989b5089fc5ac7d67/5_ways_to_gain_happier_customers_and_why_ecommerce_search_can_be_of_big_help-3_2.png?w=1920&q=100&fit=fill&fm=avif)
![[Visual] AI analytics home - stock](http://images.ctfassets.net/gwbpo1m641r7/64i3HakmQ9aHWYWEEqpFUM/f1d5d2a41b5c7d7a523a34b58bd50ece/AdobeStock_634961399.png?w=1920&q=100&fit=fill&fm=avif)
![[Visual] Data connect homepage stock image](http://images.ctfassets.net/gwbpo1m641r7/5U9V0n65sv32f3jWWgZcc7/2b4990d3fc560a6b38f7bd137a078c46/AdobeStock_283571591.jpeg?w=1920&q=100&fit=fill&fm=avif)
![[Visual] Product development stock image](http://images.ctfassets.net/gwbpo1m641r7/5yCLBgNgfG0TgcxjAUONJb/7668e26c2ebd62b1cb867d7f05c36881/AdobeStock_243154032.png?w=1920&q=100&fit=fill&fm=avif)
![[Guide] [Exit-intent survey] How to create - cover](http://images.ctfassets.net/gwbpo1m641r7/01mFEJpE2Z0Sv2W2YX8Wn9/17350a07b38c75a900f9b03daf8ceeab/surface-ThG6rmmrcxA-unsplash.jpg?w=1920&q=100&fit=fill&fm=avif)
![[Visual] User feedback - Examples - Cover image](http://images.ctfassets.net/gwbpo1m641r7/oCzqFA2ghl1JEUZEnsAwU/a45c6990304a909db6908bdb4caa6cfe/How_to_discover_what_your_users_want_to_read.png?w=1920&q=100&fit=fill&fm=avif)
![[Visual] Customer retention guide](http://images.ctfassets.net/gwbpo1m641r7/5AeJeY6Kz7H4fzka6fAHN/6926040603713ca1d5439e7806ecbe8b/Customer_retention_hero_image.png?w=1920&q=100&fit=fill&fm=avif)


![[Visual] Stock photo for heatmap guide](http://images.ctfassets.net/gwbpo1m641r7/2iSvnDwHqHGIYW3ypzPqPU/97df0813e75a2dce8f53e3afa4ac9fc4/BLOG-SMB-survey-tools-5838317__1_.jpeg?w=1920&q=100&fit=fill&fm=avif)
