4.7
sur G2
4.7
sur Gartner

Pourquoi choisir Contentsquare plutôt qu’Amplitude ?

Seul Contentsquare capture l’intégralité des parcours clients multi-plateformes, identifie les points de friction grâce à la data science, et déclenche les session replays aux moments clés. Vous obtenez ainsi un une vision complète, grâce à solution tout-en-un qui combine Experience Analytics, Monitoring, Voice of Customer et Product Analytics. Amplitude, de son côté, se concentre principalement sur l’analyse produit.

The sticking point with Amplitude is the never-ending battle between product and engineering. With Contentsquare, it’s just a half-day for an engineer to install, and then I can answer my questions from that point by myself.

Lane Zimmerman
Product Manager, Indigo
Summary

The right platform depends on your goals

  • Trying to find the best product analytics tool? Contentsquare gives you a more complete data set, faster answers, and lower maintenance.

  • Already have Amplitude and want to dig deeper? Many organizations who are using Amplitude add Contentsquare’s Experience Analytics to understand the "why" behind the numbers.

  • Need a broad understanding of digital experiences? Contentsquare gives you all the tools you need, including Error Analysis, User Tests, and Heatmaps.

Asset — Comparison > Amplitude - Onboarding flow

How well do the platforms show you what customers are experiencing?

Both Amplitude and Contentsquare help businesses analyze journeys to find trends in what users are doing. With Contentsquare, you get additional tools that help you understand why—like Zone-based Heatmaps that analyze individual page elements.

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Replay individual sessions
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Visualize on-page interactions with heatmaps
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Capture and analyze the full user experience
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See the entire customer journey
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Understand how user behaviors affect key outcomes
Conversion, acquisition, and return on investment metrics
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Analyze how individual page elements affect outcomes
Asset - Amplitude logo
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Replay individual sessions
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Visualize on-page interactions with heatmaps
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Capture and analyze the full user experience
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See the entire customer journey
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Understand how user behaviors affect key outcomes
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Analyze how individual page elements affect outcomes

How well do the platforms help you troubleshoot errors and friction?

Amplitude has the ability to detect anomalies in data, which could help businesses track down technical issues. But only Contentsquare offers tools dedicated specifically to finding errors, frustration, and site performance issues.  

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Detect errors and bugs
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Find where users are most frustrated
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Analyze speed with real user monitoring (RUM)
RUM helps you identify long-term trends in how users experience your website or app
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Analyze speed with synthetic monitoring
Synthetic monitoring allows you to proactively monitor key pages and workflows to identify issues before users are impacted.
Asset - Amplitude logo
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Detect errors and bugs
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Find where users are most frustrated
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Analyze speed with real user monitoring (RUM)
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Analyze speed with synthetic monitoring

How well do the platforms help you get input and feedback from real people?

While Amplitude can create basic surveys, it doesn’t offer feedback collection, user testing, or user interviews. Contentsquare gives you more ways to hear from your audience, so you can make informed decisions on what to build, improve, and communicate.

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Surveys
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Feedback collection
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User interviews
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User testing
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Integration with 3rd party Voice of Customer tools
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Surveys
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Feedback collection
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User interviews
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User testing
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Integration with 3rd party Voice of Customer tools
Product Analytics

Ces plateformes sont-elles capables d'analyser les parcours multi-sessions et multi-plateformes ?

Contentsquare et Amplitude proposent des fonctionnalités de Product Analytics similaires, mais Amplitude ne collecte que les données spécifiquement définies par les équipes techniques. À l’inverse, Contentsquare enregistre automatiquement chaque action utilisateur, vous permettant d’analyser n’importe quel comportement, à tout moment.

Image — Contentsquare Logo -Black
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Analyze multi-session journeys
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Ask AI to analyze your data
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Auto track with retroactive analysis
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View feature engagement stats
See which features are used most so you can prioritize your roadmap
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Give users onboarding guidance
Show on-screen tips and instructions that guide users through your app
Asset - Amplitude logo
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Analyze multi-session journeys
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Ask AI to analyze your data
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Auto track with retroactive analysis
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View feature engagement stats
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Give users onboarding guidance
Contentsquare vs. Amplitude data capture

Contentsquare captures everything, with no manual configuration required

Both platforms have great analytics capabilities, but only Contentsquare gives you fast, practical insights from day one.

Use Case
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Amplitude
Auto capture the complete picture
Very Strong
Answer anything
Very Strong
No manual configuration needed
Very Strong
Récapitulatif

Seule Contentsquare propose une combinaison de :

  1. Plateforme tout-en-un. Au lieu d'utiliser plusieurs outils, obtenez Experience Analytics, Voice of Customer, Product Analytics et bien plus, en un seul endroit.

  2. Capture de données automatisée. Découvrez facilementdes insights comportementaux pour vos sites web et applications, y compris tous les comportements et interactions des utilisateurs.

  3. Pour une vision complète de l'expérience. Contentsquare ne se contente pas d’analyser ce que font vos clients, la plateforme vous offre une compréhension globale de l’expérience digitale et met en lumière les sources de frustration.

  4. Options d’abonnement flexibles. Adaptez votre abonnement à vos besoins, et faites-le évoluer au gré de vos objectifs.