Integrating VoC With Experience Analytics: Contextualizing Customer Feedback And Quantifying Its Impact
Voice of the Customer (VoC) solutions enable brands to understand what customers think and feel about their digital experience. But how do you quantify negative feedback and turn negative customer reviews into actionable insights? Digital teams will miss a critical part of the customer experience with VoC alone. See our four use cases on how […]
Maximizing Acquisition Spend and Campaign ROI With Customer-Centric Experiences
The acquisition of new leads and the generation of sales ROI begins at the top of the sales funnel. But with customer acquisition costs skyrocketing, it’s difficult to achieve a strong ROI from your inbound marketing campaigns. Maximizing the effectiveness of your paid traffic acquisition strategy is crucial. Learn how brands leveraged customer behavior insights […]
Improving Content Strategy And Customer Engagement With Behavioral Insights
The goal of content strategy is to produce content that engages site visitors and adds value to each stage of the customer journey. Maximizing ROI from digital content and improving underperforming content is every digital team’s objective — from creative to merchandising. Learn how to optimize your content strategy with behavioral analytics from our four […]
Digital Transformation: Building A Data Culture To Compete On Experience
A brand’s competitive advantage requires speedy data-driven decisions for all team members. Experience makers are losing time and business when basing their digital experience without understanding their users’ behaviors. Learn how four brands created a successful digital transformation by implementing next-gen analytics.
Augmenting Merchandising, Placement & Findability through Granular UX Analytics
Merchandising, placement and findability are invaluable pieces in the puzzle of your customers’ digital experience. Learn how four of our clients used behavioral analytics to improve their online merchandising for better placement and findability, including how optimizing these areas led to quantifiable results.
Mobile Optimisation: Everything you were too afraid to ask
By 2021, mobile ecommerce sales are expected to account for 54% of total ecommerce sales, yet mobile conversion rates remain at 2%. If you’re seeing similar stats in your data, we’re here to help.
Solving the Automotive Industry’s Ecommerce Challenges
Packed with extensive research, this report highlights the key digital challenges facing the sector and outlines how next-gen analytics can help teams create profitable digital journeys.
Fashion Week 2018: 7 User Behavior Trends You Heard About From Us
We can’t predict next season’s looks but we can tell you how users are shopping for them — from top converting items to best performing channels, we’ve got you covered when it comes to UX trends.
The Digital Shop of the Future Retail
Discover the future of retail report from Contentsquare. Learn how you can future-proof your e-commerce operations.
BLACK FRIDAY: How To Win The Biggest Retail Period of the Season
You already know how important this period is to your ecommerce site, and you need an edge without drowning in numbers. Download this report to learn the reasons why certain brands are set to win the Black Friday period.
The Mindset Manifesto – Why Personas Are No Longer Enough
This report highlights the emergence of mindset – a concept that adds layers of intent and context to persona for a 360-degree understanding of consumers.
How to Prepare for the Future of Online Shopping
Amazon’s acquisition of Whole Foods changes the playing field for yet another industry. The silver lining to this dark cloud is that businesses can capitalize on this move to drastically improve on every front. Curious? Read this report to learn how.