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Everyone is unique. Know what makes them click.

2022 Digital Experience Benchmark Report

Conversion rates increased by 27% from 2020. Get the insights you need to deliver better, more human, digital experiences.

Inside the report

See how your website stacks up against data based on 46+ billion global user sessions

  • Insights into where you fall within your industry's competitive landscape
  • Expert analysis and guidance to improve your digital CX and help your brand stand out
  • Strategic data to help you make informed updates to your digital strategy

Key Findings

Across 14 industries including retail, B2B, telco, travel & hospitality, and financial services.

  • Site Entry

    58% of all web traffic is mobile
    1 in 2 visitors is a returning user

  • Site Experience

    54% average scroll rate across all industries
    50% of users bounce after viewing just one page

  • Conversion

    2.3% average conversion rate
    15 minutes and 5 seconds average time spent during conversion sessions

12 Months of Data3,870 Websites
25 Countries46+ Billion User Sessions

The Dataset

Contentsquare integrates directly with 70+ leading marketing tools, supercharging your systems with unique insight into your customers. We make your entire ecosystem smarter, giving you a greater return on your marketing tech stack investment.

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