To kick-off London Summer in style, we hosted a BBQ roundtable at the Contentsquare HQ in Farringdon. As you’ll probably know, we like to do events a little differently and provide our guests with scrumptious BBQ’d goods, cocktails and actionable insights! And this event was no different. We had ecommerce professionals from brands such as […]Read More
NRF 2017 has come and gone and it’s a good opportunity to take a moment and reflect on the extraordinary technological capabilities that will soon become a part of our everyday lives, the challenges that we face and what the future holds for technology within the retail industry. Upon entering the Jacob Javits Center in […]Read More
Launching an innovative new product that relies on a direct-to-consumer sales strategy is an exciting business proposition in the age of digital retail. But depending on a single sales channel also presents tremendous challenges for brands — if there’s only one place for your customer to restock, then you better make sure it’s inviting. In […]Read More
Until now, with analytics, we only have been used to compare purchasers vs non-purchasers. Today, e-merchants better understand their customers, but when it comes to their prospects it is a black hole. However, those prospects represent 98% of users. Knowing who they are is essential to anybody who wants to boost their website’s conversion rate. […]Read More
ContentSquare, an experience optimization platform for online and mobile businesses, announces today the completion of $20 million in Series B funding. The capital investment by Highland Europe will support ContentSquare’s global expansion and attract new talent to advance the company’s vision. ContentSquare uniquely captures online and mobile behaviors to measure user experience, increase engagement and improve […]Read More
ContentSquare and Voyages-Sncf were rewarded with the first prize in the category « Performance Measurement » at the Paris Hub Forum 2016, an event that brings together the best digital companies from all over Europe. We are thrilled to receive such recognition and would like to thank everyone at ContentSquare for their hard work. It’s also a great […]Read More
According to Wikipedia, Data Anonymization is « the process of either encrypting or removing personally identifiable information from data sets, so that the people whom the data describe remain anonymous ». At ContentSquare, we didn’t consider encrypting since nobody should be allowed to access even-encrypted personal data in any way. So we only want to […]Read More
Be in the know. Subscribe to this blog.