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Articles and Research August 20, 2019

To kick-off London Summer in style, we hosted a BBQ roundtable at the Contentsquare HQ in Farringdon. As you’ll probably know, we like to do events a little differently and provide our guests with scrumptious BBQ’d goods, cocktails and actionable insights! And this event was no different.  We had ecommerce professionals from brands such as […]

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July 3, 2017

Modern marketers know that a customer-centric strategy is essential to surviving today’s complex business environment. Customers are not loyal to brands anymore because of the paradox of choice, rather they are loyal to the customer experience. Design thinking is a human-centered approach to understanding the customer. It champions experimental thinking and a customer-centric strategy. In […]

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