UX Revolution | How Analytics are Powering a Revolution in Customer Understanding
How ecommerce teams can answer the most common questions they face day-to-day.
Black Friday | How To Win The Biggest Retail Period of the Season
Read why brands like Versace, Forever21, and Feelunique are set to win the Black Friday.
Mindset Manifesto | Why Personas Are No Longer Enough
The mindset, a concept that adds layers of intent and context to persona for a better understanding of consumers.
Pure Players vs Click-and-Mortars | Lessons from Digitally Native Brands and Traditional Retailers
We compare the digital performance of online-only brands and their store-based counterparts.
The Digital Gifting Faceoff
Which country is better at buying gifts for others – US, UK, or France?
Luxury’s Little Black Book: How to Provide Unique Experiences to Unique Customers
Understand how Luxury brands can better engage their digital visitors.
Solving the Automotive Industry’s Ecommerce Challenges
How the automotive industry can drive forward their user experience using a new breed of UX analytics.
Inside the mind of a Gambler
How a new breed of customer journey analytics is transforming the gaming user experience.
Everything you were too afraid to ask about Mobile Optimisation
Mobile accounts for an increasing proportion of global web traffic, yet average conversion rates remain at 2% — significantly lower than desktop. This report looks at the simply steps brands can take to improve mobile conversion by optimising their user experience.