Features For All

The Contentsquare system provides a wealth of data-rich tools to help you examine every precise action, every movement your users make on your site. With our vast array of analytics features, you can easily discover what drives engagement on your website as well as what causes friction and frustration.

Find out where users are converting, where and when they’re not and what’s stopping them. In our hefty scope of features, you’ll gain top-level access to the performance of page elements, population segments, behavioral deviations and much more.

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Customer Journey Analytics

Sunbursts visualize the in-site path your visitors take, how they entered they site (email, social media post, etc.), how they traversed through it and most importantly, if they made it to check out and converted… or exited. View the important statistics like the percentage of visitors who bounced, or those who added to their carts, but didn’t buy. Find where users are struggling so you can get to speedy optimizations.

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Advanced Session Replay

Get clear and thorough insight into an entire user session, with every interaction your site visitors engage in. Here you’ll find their every mouse movement, scroll, hover and action. You’ll never have to waste time scouring hordes of user sessions, just the most important. Watch as aggregated data and macro-level visualizations present vital customer journey behaviors, such as unusual click recurrence on certain page elements and high bounce rates on product pages.

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Benchmark and Reporting

Have you ever wanted to gauge how your site measures up against industry averages? You can now, and on an extremely granular level. With our benchmark and reporting feature, you can analyze a particular page element, how it performs and how it compares with industry averages. Going forward, you can set realistic performance goals and optimize what needs improvement.

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By tracking every interaction, CS provides us with valuable KPIs: hesitation, friction, engagement. This data is a tremendous source of insight which empowers our teams to fine-tune our segments and prioritise a change in optimisation to roll out.

Lesueur-Neidhardt International E-Commerce and Media Director

In 2017 we’ll see an increase in ARR of around £900k just from this one insight, so it’s a huge win for us which we’d have never been able to easily see if it wasn’t for ContentSquare.

Craig Harris, Data & Analytics Manager, Clarks

By simplifying and improving the form, we achieved 48% more conversions. That's huge!

Anne-Laure Daniel, Marketing Manager France, Gazprom Energy