Combination Sets the Bar for Behavioral Insights Critical to Compete On Digital Experience NEW YORK, N.Y. (July 1, 2019) – Contentsquare, a leading digital experience insights platform trusted by brands like AccorHotels, Sephora and Volkswagen, announced today it has acquired Israel-based experience analytics company Clicktale, another leading digital experience platform, with clients such as Dell, […]Mehr erfahren
Modern marketers know that a customer-centric strategy is essential to surviving today’s complex business environment. Customers are not loyal to brands anymore because of the paradox of choice, rather they are loyal to the customer experience. Design thinking is a human-centered approach to understanding the customer. It champions experimental thinking and a customer-centric strategy. In […]Mehr erfahren
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