Combination Sets the Bar for Behavioral Insights Critical to Compete On Digital Experience NEW YORK, N.Y. (July 1, 2019) – Contentsquare, a leading digital experience insights platform trusted by brands like AccorHotels, Sephora and Volkswagen, announced today it has acquired Israel-based experience analytics company Clicktale, another leading digital experience platform, with clients such as Dell, […]Mehr erfahren
Experienced and fast, that is how we can define a demanding user. Frowning and scrolling erratically, the demanding one is not the type to waste any time. The incarnation of the expression “short and sweet”, the demanding one goes straight to the point…if they can find a website adapted to his expectations. Fast-paced browsing, accessing […]Mehr erfahren
It’s been just over a month since we emptied the local flower stores to honor our mothers, and now it’s time to shower our fathers with gifts. Or maybe not exactly shower, judging by the findings of a recent ContentSquare survey. We quizzed 800 consumers ahead of Father’s Day 2018 to find out how much […]Mehr erfahren
You may think you know your nephew well, but he thinks that sweater you gave him is hideous. And let’s be real – no one needs three scented candles. As consumers rush to return or exchange unwanted items in the post-holiday season, terms and conditions pages see a huge spike in traffic. And don’t forget, […]Mehr erfahren
At the very top of the holiday gift list, you’ll find cosmetics and liquor. Data shows that the conversion rate for makeup, skincare and fragrance almost triples on Black Friday and Cyber Monday, and, crucially, remains pretty high until mid-January. In fact, this is the only sector where retailers sell more during the post-holiday season […]Mehr erfahren
Everyone knows the holiday shopping surge starts in November, but it’s not until Black Friday and Cyber Monday that conversion really peaks. And numbers suggest that thrifty (or frazzled) shoppers are purchasing a lot of their gifts on the go. In fact, the mobile conversion rate more than doubles in the lead-up to the holiday […]Mehr erfahren
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