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4 min read

3 reasons your customers are abandoning their online travel booking at checkout

Travel and hospitality is a big industry—from airlines to hotels to car rentals and more—which means there’s no shortage of options for consumers. And while this is great for them, it means more competition for you. If your site isn’t clear, seamless, and intuitive from the start, your visitors will leave. And within seconds, they’ll be […]

2 min read

Travel industry outlook 2022: Discover the unknown traveler

The pandemic and the downturn in the global economy had a severe impact on the travel and hospitality sectors in 2020 and 2021, with lingering effects continuing into 2022. In this “new normal” world, the wants and needs of the modern-day traveler have evolved in line with changing priorities (think health and safety, cancelation policies, […]

7 min read

7 fresh insights into how glh Hotels is catering to a new breed of post-pandemic traveler

Who is the 2023 traveler and how are they shaping post-pandemic travel trends? The travel industry has seen major disruptions in recent years, which means the traveler as we knew her three years ago is not the traveler we see today. This “unknown traveler” concept was the focal point of a recent discussion between Contentsquare’s […]

4 min read

5 must-know insights to optimize the customer experience in Travel and Hospitality in 2024

There was a healthy demand for travel services in 2023, and this was reflected in metrics measuring the customer experience in Travel & Hospitality—with sites seeing increased traffic and a notable uptick in revenue per visit.  But these positive results were part of a mixed bag of performance metrics that indicate lingering challenges to overcome in the […]