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  • 4 min read

    5 Actionable Insights Into Digital Consumer Behavior in the Travel and Hospitality Industry

    “What is the average bounce rate for the travel and hospitality industry? Is my conversion rate too low? What channels are driving the most traffic?” The travel and hospitality industry is slowly but surely bouncing back, with performance improving considerably in recent months. With the summer season fast approaching, now is the perfect time to level up your digital […]

    Nea Bjorkqvist

  • 3 min read

    CX data analytics: Tourism’s secret weapon for success in 2022 and beyond

    Travelers’ attitudes and preferences have changed drastically in the last few years (a big thanks to the pandemic and the downturn of the global economy). They now demand more from the digital experiences they receive from travel brands and are likely to bounce if they don’t get what they’re expecting.  According to ABTA, 49% of travelers said […]

    Nea Bjorkqvist

  • 5 min read

    How travel and hospitality brands can win with scalable and intelligent digital experiences

    Execs must drive intelligent action at an enterprise scale to compete with traveler experiences In our recent report The Unknown Traveler, we discussed the three key habits adopted by successful travel and hospitality (T&H) firms for driving impactful, human-centered and relevant customer experiences with data. Perhaps the most important habit of the three is ensuring intelligent action at an […]

    James McCormick

  • 4 min read

    How Contentsquare is helping Atlantis Dubai ensure a world-class digital guest experience

    We sat down with Atlantis Dubai’s Digital Marketing Manager, Sylvana Maalouf and Marketing Director (Digital and CRM), Declan Kilcourse, to learn how they’re prioritizing their digital guest experience and how Contentsquare is helping align their digital team around data insights. Bringing together extraordinary guest experiences Atlantis Dubai is a leader in the travel and hospitality […]

    Contentsquare