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Articles and Research September 12, 2019

A Guide to Improving Landing Pages

Your offering is clear. Your site is live. Your PR and ad campaigns are in full swing. You’re actively monitoring sales and subscriptions. But you’re not seeing the results you were hoping to see, and conversions are not growing fast enough. Have you thought of optimizing your site’s key pages in order to increase retention […]

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August 14, 2019

Aggregators’ laser focus on digital experience has given them an edge when it comes to online conversion. They leverage data to understand how their users behave and buy online, which enables them to A/B test improvements quickly and efficiently to drive sales. Identifying purchasing trends allows them to spot up-sell and cross-sell opportunities, react to […]

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