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Articles and Research February 11, 2020

If you ask any of my Contentsquare colleagues how many clients we have going into the new year, most of them will reply, without a second’s hesitation: 600. And they’re right: we did wrap up 2019 (our most ambitious yet in terms of new business) with a portfolio of 600 leading global brands.  But because […]

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May 7, 2019

Mother’s Day is right around the corner (May 12th, 2019) and many brands are making the most of the gift-giving occasion, giving special campaigns pride of place on their homepage and across their website. But how do Mother’s Day campaigns impact conversions? Are visitors clicking on these special promotions? In short, is producing all this […]

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