There’s a lot to learn from the way site visitors browse and interact with your website. Then there’s customer acquisition marketing, since before users navigate your site, they must be acquired, which is a digital marketing feat on its own. Much of what we cover is UX (user experience) — the environment and associated feelings […]Read More
Summary With over 2.5 million users, Babylon utilizes 21-century tech and a robust mobile strategy to fulfill their mission: to place an accessible and affordable health service in the hands of every person on the planet. From tackling challenges of form completion to designing a purposeful and compelling mobile platform, Babylon draws on behavioural insights […]Read More
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