According to Pew Research Center, 81% of Americans today own a smartphone, and mobile dependence is also on the rise. Emarketer predicts that by 2021, “mCommerce will account for 72.9% of the ecommerce market.” And yet, mobile conversion rates are still stagnating around 2%. Like many other digital teams around the world, you may be […]Read More
With eCommerce giants such as Amazon and Walmart dominating the eGrocery game, the rules of errand engagement are changing. ContentSquare analyzed more than 92 million sessions spanning a little over three months across grocery stores and other retailers to examine these changes in action. Shoppers are increasingly turning to the internet to fulfill their grocery […]Read More
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