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Articles and Research February 18, 2020

Over the next 12 months, we’ll be sharing advice on how to grow and strengthen your digital business with a holistic approach to customer intelligence. Join our healthy digital transformation club to stay in the know. Customer proximity, engagement marketing, consumer-driven innovation… 2020 is the year to take your understanding of customers to the next […]

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March 14, 2019

Contentsquare promised to show you the money at Shoptalk 2019 and we did. We held an interactive booth that put Shoptalk attendees to work on our wall, in search of hidden insights. Our guests went sleuthing for the code to our secret room, while our robot hung out with some of the visitors. Our team […]

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January 16, 2019

Contentsquare, an AI-powered digital experience insights solution, announced today that L’OCCITANE en Provence, a leading natural cosmetics manufacturer and retailer, is using its AI Alerts to detect and react to digital experience anomalies faster, thereby reducing the manual effort required to improve conversions and drive revenue. “When people walk into a L’OCCITANE store, we aim to provide […]

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January 16, 2019

The road to success can be a bit bumpy at times, but it’s how you respond to avoiding or surpassing pitfalls that truly matters. When it comes to optimising your UX, you could be falling prey to some of the most common mistakes that could be easily avoided. From envying your competition’s website and lusting […]

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December 13, 2018

As part of its digitalization roadmap, Saudi Arabia’s leading retailer brand Jarir Bookstore will be using the ContentSquare analytics solution to study specific visitor segments and optimize the user experience on their online platforms. Considered to be one of the largest retailers in the Arab World, Jarir Bookstore has opened more than 47 physical stores […]

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December 4, 2018

A guest post by Jake Rheude, Director of Marketing for Red Stag Fulfillment. It’s a well-known fact that, when it comes to online shopping and advertising in general, people love to see who is behind a brand. We want to know that we’re interacting with and responding to real people, not just some ad machine […]

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November 19, 2018

“We can’t be inside our customers’ brain, but ContentSquare is as close as we get.” Andrea Ryberg, Rum21   Rum 21 has gone through a number of changes since its early days. Acquired by furniture e-commerce giant RoyalDesign in 2014, what used to be a family-owned enterprise now has access to large-scale resources. In 2018, […]

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November 16, 2018

Singles Day 2018 — also known as 11/11 — concluded on a high note for Chinese eCommerce giant Alibaba, after the group announced a record-breaking $30.8 billion worth of sales in just 24 hours. Alibaba is not the only brand to see sales rocket during this one-day self-gifting extravaganza — a ContentSquare analysis of 48 […]

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November 5, 2018

With eCommerce giants such as Amazon and Walmart dominating the eGrocery game, the rules of errand engagement are changing. ContentSquare analyzed more than 92 million sessions spanning a little over three months across grocery stores and other retailers to examine these changes in action. Shoppers are increasingly turning to the internet to fulfill their grocery […]

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October 26, 2018

Our data experts worked their sorcery on 62 million grocery shopping sessions over a three month period to better understand how consumers are browsing for Halloween retail products in 2018. Here are some of their fantastic findings: #1 Shoppers fall under the Halloween retail spell in the first week of October According to our data, […]

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