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Press Releases January 22, 2020

After raising $120 million since 2017, and following the acquisitions of Clicktale and Pricing Assistant, digital experience analytics leader Contentsquare announced record results for the full year 2019. For its vision and accomplishments, the company has been named a 2020 BIG Innovation Award winner by the Business Intelligence Group. “The digital experience analytics industry is […]

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October 1, 2019

Remember not so long ago, experts predicted that by 2020, customer experience (CX) would become the main differentiator for brands, outweighing both product and price? Well, we’ve arrived. The world has changed. Customers have changed. Has the way you understand and serve those customers really changed? Have you changed the way you work, how you […]

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September 24, 2019

Conversions rarely occur on a whim; usually, there is a layered process behind ecommerce purchases. Known as the conversion funnel — or the sales funnel — this model shows the conduit between the least aware prospects to those who are most aware, interested and bent on conversions.   Brands have to be both wary and strategic […]

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September 19, 2019

With fashion month in full bloom in the world’s four most glamorous cities, retailers and luxury brands are capitalizing on the collective excitement for all things sartorial to showcase their new Fall/Winter looks online. And judging by our findings, consumers are more than ready to give their wardrobes a makeover and explore new styles… In […]

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August 14, 2019

Aggregators’ laser focus on digital experience has given them an edge when it comes to online conversion. They leverage data to understand how their users behave and buy online, which enables them to A/B test improvements quickly and efficiently to drive sales. Identifying purchasing trends allows them to spot up-sell and cross-sell opportunities, react to […]

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July 30, 2019

Analytics have made a splash in the realm of marketing, to say the least. The need for data is more apparent than ever, as more brands are marketing themselves under the coveted category of “data-driven.” In reality, they are not becoming data-driven fast enough, if at all.  We can vouch for the fact that data […]

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June 25, 2019

The third week of June marked the annual Salesforce Connections, a 3-day event centered on building potent customer experiences using the Salesforce platform. It was the perfect timing since one week before, we announced our integration with Salesforce B2C Commerce Cloud — a partnership that allows Salesforce Cloud clients to access Contentsquare insights in an […]

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June 14, 2019

Father’s Day is fast approaching, with only a few days left to buy something to show Dad you care, come June 16th. That means Father’s Day campaigns were in full swing from mid-May until these last few days. Much like with Mother’s Day campaigns, we’ve been keeping track of what retailers are doing to boost […]

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June 13, 2019

NEW YORK, LONDON & CANNES, France–(BUSINESS WIRE)–Contentsquare, a leading digital experience insights optimization platform today announced its partnership with Monetate, the worldwide leader in personalization for UX and customer experience optimization. This strategic partnership enables global brands to deliver better personalization, experience stronger ROI and improve the lifetime value of customers. As for the 73% […]

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June 11, 2019

French homeware giant Lapeyre chose Contentsquare to help accelerate digital growth and implement a data-driven customer experience strategy. Here’s a closer look at the reasons why… Main objective: Continued Growth, Customer-Centricity and a Data-Driven Organization Lapeyre, a subsidiary of the multinational French corporation Saint Gobain, has partnered with Contentsquare to bolster its digital strategy with […]

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