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Articles and Research December 13, 2019

Though an obvious goal of a business is to sell, the customer experience (CX) expectations that consumers have are not as obvious. Particularly in a landscape that is defined by digital innovation, it can be hard to keep up with shifting CX expectations. Customers place a high amount of interest in value — whether it’s […]

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December 13, 2018

As part of its digitalization roadmap, Saudi Arabia’s leading retailer brand Jarir Bookstore will be using the ContentSquare analytics solution to study specific visitor segments and optimize the user experience on their online platforms. Considered to be one of the largest retailers in the Arab World, Jarir Bookstore has opened more than 47 physical stores […]

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November 19, 2018

“We can’t be inside our customers’ brain, but ContentSquare is as close as we get.” Andrea Ryberg, Rum21   Rum 21 has gone through a number of changes since its early days. Acquired by furniture e-commerce giant RoyalDesign in 2014, what used to be a family-owned enterprise now has access to large-scale resources. In 2018, […]

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