You’re serious about the quality of the products on your site or app and your customer service is flawless. Still, you face increasing competition and your customer churn is high, even among your most loyal audience. The pressure on your team to prove ROI is huge, and yet marketing budgets have never been as stretched […]Read More
Singles Day 2018 — also known as 11/11 — concluded on a high note for Chinese eCommerce giant Alibaba, after the group announced a record-breaking $30.8 billion worth of sales in just 24 hours. Alibaba is not the only brand to see sales rocket during this one-day self-gifting extravaganza — a ContentSquare analysis of 48 […]Read More
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