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February 13, 2019

In the days leading up to Valentine’s Day, we decided to take a closer look at digital grocery sales in one of the most romantic countries in the world: France. As it turns out, the way to the hearts of the French is through fine cuisine, as romantic dinners for two both dominated in click […]

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January 22, 2019

With the dawning of each new year, Contentsquare hosts its annual Worldwide Kickoff, our foremost, company-wide trip abroad. This grand event spans three days, in an undertaking to bring together the 300+ employees of the company from around the world. This year’s Kickoff panned out in the company’s native France, where the team was settled […]

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December 14, 2018

We sat down with Ellen Binio, Contentsquare’s Talent Acquisition Manager, to find out how we ended up so lucky to have her and how she helps us build a first-rate team.   How did you come to work at Contentsquare? I was recruited to work at Contentsquare by a very good friend, who isn’t actually […]

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November 20, 2018

Brace yourselves, Black Friday is coming. This infographic will break down three reasons why certain brands lead the pack during this period, and explore how three ContentSquare clients have harnessed the power of granular data to improve their site’s performance. See how they did it, and what tips you can follow to make sure you […]

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August 21, 2018

Ecommerce teams, you know you’ve got it tough. With limited resources and a barge load of data, you’re expected to maximize on-site conversions and ensure your site’s UX is tiptop, using nothing but your wits, experience and a few software tools. But you know this already, the reason you bother reading blogs like this is, […]

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May 16, 2018

In the UX Spotlight series, we post about UX features that impressed us online, and are great examples and inspiration for anyone looking to enhance their digital user experience. Picking throw pillows for the ContentSquare sofa can quickly turn into a diplomatic quandary, with twenty people arguing their taste and preference. Staff shopping trips in […]

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April 12, 2018

With mobile traffic steadily overtaking desktop traffic, digital teams everywhere are coming up with ways to improve the User Experience (UX) on mobile, and reverse the switch-to-desktop trend still associated with many online conversions. The behavior of mobile users indicates that many smartphone shoppers embark on a journey determined to complete a purchase, but are […]

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March 7, 2018

So what exactly is stopping the remaining 70% of travel consumers from logging in during their visit? It could be that many users are unwilling to log in until they are ready to enter their credit card details. In fact, the login rate for converting visitors across devices is much higher, with 84% of buyers […]

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February 16, 2018

Our data analysts recently looked into the digital shopping behavior of consumers in the US, France, and the UK, tracking items traditionally given as gifts. They analyzed average wine and booze carts to see which class of drink drives the highest order values in each country. France predictably spends the most on Champagne, with a […]

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December 27, 2017

You may think you know your nephew well, but he thinks that sweater you gave him is hideous. And let’s be real – no one needs three scented candles. As consumers rush to return or exchange unwanted items in the post-holiday season, terms and conditions pages see a huge spike in traffic. And don’t forget, […]

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