Blog - Miscellaneous
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3 min read
Tech and eCommerce: How to Build an Inclusive Business
I recently had the pleasure of speaking with Laetitia Vitaud, author and public speaker on the future of work. Founder of Cadre Noir, a London-based research and marketing firm exploring the future of work and consumption, Laetitia also regularly collaborates with Welcome to the Jungle, a French website connecting candidates and employers, and co-hosts the […]
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7 min read
How to Create Customer-Centric Advertising Campaigns in 2021
Most customer journeys start the second a new user clicks on your ad. That is… if you can get them to click your ad! We sat down with David Rodnitzky, the founder of 3Q Digital, an New York City-based growth marketing agency, and Anne DiNapoli Block, SVP and Head of Communications at creative agency Trade […]
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7 min read
The 2021 Google Page Experience Update: How to Optimize Your Site’s Core Web Vitals
For several years, our team has been sharing best practices and predictions on how to prep your site performance and UX not only for today but also for tomorrow. We aren’t exaggerating when we say that 2021 will be a turning point for user experience. Especially considering that the most popular search engine in the […]
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2 min read
The Importance of Diverse Leadership, with Chioma Anokuru and Morgan Fitzsimons
It’s a Thursday evening. In an airy London office space with more plants than seats, a small hubbub of young professionals swivel in their seats to chat with their neighbors, prosecco glasses in hand. The low murmur of conversion gives way to silence as two women take the stage, mics in hand. Chioma Anokuru, an […]
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4 min read
Acting for Diversity: Sinead Rose on Creating a Charitable Organization for Women
For Contentsquare’s annual CX Circle magazine, we sat down with Sinead Rose, the founder of We Are We, a U.K. charity focused on empowerment of women and working towards gender equality. The charity’s main area of focus is ending period poverty in the U.K. through education, donations, and policy to ensure every woman has access […]
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2 min read
For Contentsquare’s annual CX Circle magazine, we posed three questions to Malvina Courouble-Or, the International eBusiness & Call Centers Manager at French luxury jewelry, watch, and perfume company, Van Cleef & Arpels. We spoke to Courouble-Or about her work and what it’s like being a woman in eCommerce. Here’s what she had to say: […]
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4 min read
The 3 Most Common UX Mistakes Every Company Should Avoid
To keep up with changing user behaviors and needs, brands have had to pivot and adapt quickly in the past year. While the pandemic pushed many existing digital customers to increase the frequency of their online shopping, it also pushed many new users to convert online for the first time. In order to maintain this […]
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8 min read
Your Guide to Web Accessibility in the Digital Age
2020 has seen a dramatic increase in website accessibility lawsuits, proof that the “digital divide” is more evident than ever, especially as our dependence on digital continues to grow. Digital accessibility expert, founder of Adapt My Web, and Contentsquare’s CS Foundation Director, Marion Ranvier has created assistive technology inspired by her own experience with dyslexia. […]