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Articles and Research September 19, 2019

Fashion Week 2019 Season: How Brands Capitalized On Increased Interest in New Collections

With fashion month in full bloom in the world’s four most glamorous cities, retailers and luxury brands are capitalizing on the collective excitement for all things sartorial to showcase their new Fall/Winter looks online. And judging by our findings, consumers are more than ready to give their wardrobes a makeover and explore new styles… In […]

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January 22, 2019

We recently wrapped up an amazing few days at the NRF (National Retail Federation) trade show, where we took part in panels and shared best practices with some of the biggest movers and shakers in the realm of UX and retail. Hobnobbing along with Business France, its accompanying 19 French startups and the thousands of […]

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January 9, 2019

How many people with severely impaired vision do you have on your design team? What about hearing impaired? How about color blind? Limited motor function? Or maybe someone with a complex neurobehavioral condition? You might see where this is headed. According to the CDC, 1 in 4 U.S. Adults, or 61 million Americans, have a […]

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December 7, 2018

Last month our CX experts shared some digital best practices brands should follow to prep for a stellar holiday shopping season kickoff. Well, Black Friday weekend has come and gone, and the numbers are in. We spent this week digging up millions of visitor sessions from Black Friday and Cyber Monday* to better understand how […]

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December 4, 2018

A guest post by Jake Rheude, Director of Marketing for Red Stag Fulfillment. It’s a well-known fact that, when it comes to online shopping and advertising in general, people love to see who is behind a brand. We want to know that we’re interacting with and responding to real people, not just some ad machine […]

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November 20, 2018

You think you know your holiday shopping? Take this quiz to test your seasonal savvy and see how much you really know!     Now it’s time to roast some chestnuts and check out the 10 Commandments of Holiday Shopping!  

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November 16, 2018

Singles Day 2018 — also known as 11/11 — concluded on a high note for Chinese eCommerce giant Alibaba, after the group announced a record-breaking $30.8 billion worth of sales in just 24 hours. Alibaba is not the only brand to see sales rocket during this one-day self-gifting extravaganza — a ContentSquare analysis of 48 […]

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November 5, 2018

With eCommerce giants such as Amazon and Walmart dominating the eGrocery game, the rules of errand engagement are changing. ContentSquare analyzed more than 92 million sessions spanning a little over three months across grocery stores and other retailers to examine these changes in action. Shoppers are increasingly turning to the internet to fulfill their grocery […]

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October 30, 2018

ContentSquare’s Matt Robinson sat down with perhaps the nicest man in ecommerce, James Barley, head of UX at Autotrader, ahead of his upcoming presentation at the infamous champagne ecommerce breakfast on November 8th.   Tell us about your presentation topic (what beast in ecommerce are you fighting?) The presentation is focused on fighting the beast […]

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October 26, 2018

Our data experts worked their sorcery on 62 million grocery shopping sessions over a three month period to better understand how consumers are browsing for Halloween retail products in 2018. Here are some of their fantastic findings: #1 Shoppers fall under the Halloween retail spell in the first week of October According to our data, […]

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